"I wouldn't have signed Dak Prescott, the highest-paid player in the NFL, if now wasn't when when we wanted to win. This is a shocker to be here at this Super Bowl and not have the Cowboys here," Jones said. "I didn't plan on that when I made that agreement with him. So we're going to do everything we can to get there."

Dallas fans are as frustrated as ever at owner and general manager Jerry Jones. Jones is no longer the maverick owner, willing to make daring moves in talent acquisition. He’d rather play it safe then invest in stars from other teams, or make boom-or-bust trades for superstars.

Jerry Jones says the decision to sign Dak Prescott to a four-year, $240 million contract last September was a sign the Dallas Cowboys are a win-now team.