In 2025, you can't talk about Google's changes to search without acknowledging the AI-generated elephant in the room. As it wrapped up that hefty core update in March 2024, Google also announced a ...

We’re on the cusp of a new era in digital discovery. AI is not just changing how consumers search, it’s redefining what they ...

Project Astra is Google’s attempt at a universal AI engine that can “see” through your camera, “hear” your voice and pull ...

Google has redefined the search landscape via AI-driven transformation despite stiff competition from an evolving market. The search overhaul came at a perfect time, just after the completion of the ...

Our research suggests that “AI visibility” for the travel industry on Google has quadrupled over the last six months.

Google has launched AI Mode in Search across the US ... He described the current transformation as “far from a zero sum moment,” noting that the use cases for Search are “dramatically ...

People turn to the internet to run billions of search queries each year. These range from keeping tabs on world events and ...

As GenAI becomes a prominent fixture in our everyday digital interactions, the way consumers search is undergoing a profound ...

It is up to us—as a society and as individual leaders—to ensure that AI serves humanity, not the other way around.

Windows is about to get even deeper AI integration, complete with chatbots gaining access to your PC’s apps — if you want.

Google is facing multiple threats to its search traffic dominance ... "Transitioning travel from mobile-first to AI-first will be the greatest transformation of our industry since the advent ...