LOS ANGELES—Normand Latourelle is only half joking when he says that, before he created Cavalia, he could barely tell the difference between a horse and a cow. As a cofounder and former director ...

The LDS Millionaire looking for a wife billboard was a personal obsession. But my favorite era was the Cavalia Era, where every single billboard on I–15 was an advertisement for Cavalia.

After suffering a first defeat in court in late December, the city says it remains intent on forcing entertainment company Cavalia to vacate the land — arguing it has been “illegally ...