An ideal IP Reuse partner should provide a flexible business model. Engagements will range from simply providing a shop window for the customer's IP to a joint development of a strategic IP roadmap ...

Biotechnology companies can use “value-chain analysis” to create processes for maximizing the value of their intellectual property portfolios ... for generating revenue from that idea.

Few Microsoft partners have a single business model, 85 percent of partners expect a revenue increase and partners who co-sell with Microsoft and develop their own intellectual property grow faster.