In 2023, Sela became the primary front-of-shirt partner for Newcastle United Football Club, marking a significant step in its global expansion efforts. Sela is led by a team of experienced ...

Newcastle's long wait for silverware is at an end but, for some fans, success under Saudi-backed ownership provides a moral ...

Sela, a pioneering destination and experiences organisation, has been the club's front-of-shirt partner since 2023. In the first year of this ground-breaking partnership, Sela used its expertise to ...

The breathtaking spectacle saw Sela, MENA's leading operator of sports, entertainment and live experiences, bring their world ...

Sela delivered the Anthony Joshua vs Daniel Dubois fight at Wembley last year and is the main sponsor of Premier League club Newcastle United, who play in the Carabao Cup final on Sunday.

With kits such a big part of a team's identity, some reported leaks have given an insight into what Newcastle ... its classic logo for the current Saudi entertainment company Sela.

To build the atmosphere, Sela will provide every Newcastle United fan at Wembley with a scarf on their seat. Sela, who have been the club’s sponsor for two seasons now, also made a similar move ...

Sela, Newcastle United FC (NUFC) and the Royal National Institute for Deaf People (RNID) collaborated to deliver a world-first use of technology in sport to enhance the fan experience and increase ...

Sela delivered the Anthony Joshua vs Daniel Dubois fight at Wembley last year and is the main sponsor of Premier League club Newcastle United, who play in the Carabao Cup final on Sunday. The launch ...