The value of brands and other intangible assets, including intellectual property, research, and development, has reached $80 ...

For senior executives moving up the corporate ladder, a personal brand differentiates them as leaders in a crowded space.

Brand Madness, powered by Nativo's Brand Rank and inspired by the intensity of March Madness, is a showdown that puts brands through a competitive gauntlet, measuring consumer consideration.

The 10 highest performing trade brands in the UK have been revealed, with Screwfix, Wickes and Capgemini taking the top spots ...

It can be daunting to figure out where to start when you are a solopreneur. If you are feeling intimidated by the competition, don’t be. This article will break down the universal principles of ...

As Starbucks has seen its brand value drop suddenly, McDonald's has reclaimed its spot as the world's most valuable ...

CHICAGO--(BUSINESS WIRE)--Louisville manufacturer Strong Hold is attempting to set a GUINNESS WORLD RECORDS title for ... and with us launching a brand-new product at this year's event, we knew ...

Marketers love to talk about brand dominance, but how strong is that loyalty when brands ... respondents answered a more real-world question: Which brand are you most likely to buy?