Jaime Dimas held the most enviable spot in a long line wrapped around the Snapdragon Stadium concourse at Sunday’s San Diego FC Season Kickoff Party.

Landon Donovan and Tim Howard analyze San Diego FC's chances of competing right out of the gate as they prepare for their inaugural season in MLS.

The newest franchise in the MLS is finally coming to the bridesmaid of United States sports: San Diego. Honestly, this city can’t attract or hold onto a major sports team (and, no, baseball does

Add San Diego FC’s uniforms to a growing list of knowns. The team’s primary jersey is navy blue — the team calls it “azul” — with a silver DirecTV logo and multi-colored crest on the front and silver names and numbers on the back.

C announced Thursday a multi-year partnership with the San Diego County Toyota Dealers, naming Toyota the official import automotive partner of the Club and an official Founding Partner. This collaboration will bring exciting activations and exclusive fan experiences throughout the season.

The newest franchise in the MLS is finally coming to the bridesmaid of United States sports: San Diego. Honestly, this city can’t attract or hold onto a major sports team (and, no, baseball does not count). Heck, even Chivas opted for Los Angeles when they came into the league back in 2005.