Ben Hopkins, creative director at VCCP’s AI agency Faith, helped launch O2’s scambaiting granny Daisy. Now that an AI ...

Droga5 reimagines reading as the original interactive experience in a cinematic global push for Amazon Books, where every ...

As MPs head off on their summer recess, unpaid carers from across the UK came together, via huge LED screens, to fight for ...

This week, The Drum is publishing our mid-year update to the World Creative Rankings, highlighting the advertisers, agencies ...

Top executives from Ogilvy, Walt Disney, Heineken, Accenture and Essity are set to lead juries for this year’s awards.

The Drum’s annual celebration of global marketing effectiveness and creativity is back and better than ever. The week-long ...

Creators can deliver great results. But, Andrew Rowley of Jaywing explains it’s important to take a strategic, data-informed ...

Sustainability should be viewed as a competitive advantage, not just an ethical stance. Financially, cost savings are clear ...

New research from Billion Dollar Boy shows that while creators are being briefed to build brand love, the boardroom still ...

Big-ticket sports events have always been a go-to for advertisers, offering unrivaled reach and cultural resonance. But with audiences increasingly fragmented and expectations evolving, the question ...

This week, The Drum is publishing our mid-year update to the World Creative Rankings, highlighting the advertisers, agencies and work leading the way so far at this year’s awards festivals.

Following the news of the Black Sabbath frontman’s death, we look back at his unexpected foray into advertising, from Super Bowl spots to animated shorts.