This paper refers to the strategic and creative development stages which led up to the launch of the Health Education Board for Scotland's (HEBS) anti-smoking advertising campaign to launch Smokeline.

Smoking rates in the United States are at historic lows and fewer people are dying from tobacco-related lung cancer — in part because the federal government has pumped millions of dollars into ...

Nonprofit anti-smoking groups like Truth Initiative and the Campaign for Tobacco-Free Children are still assessing the damage. At a minimum, the cuts will temporarily stop tobacco research.