Yesterday the U.S. Supreme Court said that Kellogg can go forward with a lawsuit charging that oil giant Exxon Mobil 's cartoon tiger infringes on the cereal company's "Tony the Tiger" mascot ...

Aubie the Tiger first was only a cartoon character. It first appeared on an Auburn football program for the Hardin-Simmons game on Oct. 3, 1959, according to Auburn .

GREENVILLE, S.C. — Michelin North America Inc. has redesigned the iconic Uniroyal Tire tiger mascot into "Royal," a tiger cub wearing a crown and sitting inside a Uniroyal tire. The symbol of a tiger ...