Creative thinking is a skill, not a talent. With a few simple techniques, just about everyone can come up with creative ideas. And, as with all skills, the more you practice... the better you get.

From late 2022 through all of 2023, there was a real belief that generative AI was going to take over all aspects of the advertising and creative process, automating everything from production to real ...

“With the rise of influencer marketing and enhanced tech capabilities ... “That can unleash lots of new ideas among the creative community, helping brands build their presence in the augmented ...

When we published our rankings of the Most Creative People In Advertising back in October, we received criticism from several readers who felt the list failed to include enough women. On one hand ...