Almost all of the serums, face masks and creams sold at Senti Senti, a Brooklyn skincare store, are imported from South Korea ...

The country’s K-Beauty Fund aims to support Korean beauty brands and technology start-ups across the entire cosmetics value ...

Indian brands are embracing the Korean wave with K-food launches—from McDonald’s and Maggi to Knorr and Wendy’s—backed by ...

Our shopping editor reviews Beauty of Joseon's best-selling products, including the Relief Sun, Dynasty Cream, Glow Mask and ...

From Canada to South Korea, you may be surprised at just how international your makeup bag actually is. Here's how the Trump ...

Score exclusive deals on your favourite Japanese, South Korean and Chinese beauty brands at Watsons' beauty fest. Read more ...

She jets around the world for her high-profile beauty career, but her heart is in Seoul. Here are her top K-beauty ...

Laneige is one of the leading Korean beauty brands, which is probably best known for its iconic Lip Sleeping Mask.  Of course ...

HER TIME: South Korean actress Jun Ji-hyun, who was spotted checking out Piaget’s booth at Watches and Wonders Geneva earlier ...

Shifting trends in travel and access to trends on social media are driving foreign tourists to hot places like Seongsu ...

Samyang Foods, the legendary Korean food brand behind the wildly popular Buldak Spicy Ramen, made a fiery debut at the 2025 Coachella Valley Music and Arts Festival as the first Korean company to join ...