Since 2017, Travis Scott and the Jordan brand have a had a legendary run with each shoe selling out fast. Travis reportedly earns nearly 10 million a year from their partnership. Resellers have also ...

Kevin Durant is one of the biggest superstars in the NBA, and there's never been a better time than now to grab a brand-new ...

Nike Inc. prioritized a multi-billion-dollar sneaker franchise that helped the world’s largest sportswear company reach its lofty revenue goals. Now that franchise is sputtering.