Created alongside its global creative agency, LOLA MullenLowe, Magnum brings its unmistakable thick, cracking chocolate sound ...

Ice cream brand Magnum has released an immersive new campaign that makes ingenious use of sonic branding. Capitalising on the ...

Magnum has introduced a brand-new vegan ice cream recipe for its vegan range, including Magnum Vegan Almond. The soy recipe ...

Ben Cohen and Jerry Greenfield, founders of popular ice cream brand Ben and Jerry's, are reportedly looking to reclaim their ...

Magnum has reformulated its vegan ice cream range with a “velvety soy protein-based recipe”. Rolling out across Vegan Classic, Vegan Almond and Blueberry Cookie sticks, it replaces Magnum’s former pea ...

Unilever announced the details of the listing structure alongside annual results and a €1.5bn euros (£1.3bn) share buyback. Shares sank by 5pc in early trading in London, making it the second-biggest ...