Next, we'll explore how Nike has modernised its logo with subtle enhancements ... A logo should visually represent the brand's core values and history. When Dunkin' dropped “Donuts,” it reflected a ...

Six of baseball’s top players are adding a little extra shine this season. In collaboration with Topps, Fanatics and Nike, ...

The world No. 1 spoke on designing the tiger seen on her tennis sneakers ahead of the Dubai Duty Free Tennis Championships.

"People think that I was. I just stood on the floor, jumped up, and spread my legs, and they took the picture. I wasn't even ...

Sneakers continue to be a huge target for criminals, and according to new reports from the LA Times, nearly $2 million worth of Nike footwear has been stolen from freight trains in California and ...

The Nashville Stars have been pushing to join MLB as an expansion team for several years at this point, but they took a big step forward by releasing an officia ...

Adidas said it had "superior replacements" when a viral video showed a Nike Kobe sneaker falling apart on a basketball court.

Her family has owned Bob’s Donuts since 1977. “Nob Hill has meant everything to us — it’s where our family business grew and became a local staple thanks to the support of our loyal ...

Gen Zers are not just a coveted consumer demographic—they are proving to be beneficial to brands and agencies as employees. As more Gen Zers (those born between 1997 and 2012) m ...

Just like the brand’s logo, the brand’s name is full of meaning, too. In an Instagram video, Meghan explained, “As Ever essentially means ‘as it’s always been,’ and if you’ve ...

Gemo Wong, who spent over 16 years working for Nike and Jordan, designated the overlapped "NS" logo Bruce Bochy, Don Mattingly, R.A. Dickey, Dave Dombrowski, Tony LaRussa, Barry Zito, Justin ...