A new favorite in footwear has emerged for high school girls basketball players. Here's why players are making a change.

For those who want to reference today's press release, you'll find it at investors.nike.com. Leading today's call is Paul ...

Q3 2025 Earnings Conference Call March 20, 2025 5:00 PM ETCompany ParticipantsPaul Trussell - Vice President of Corporate Finance ...

Fool me once, shame on you. Believe it or not, Nico Harrison sending Luka Doncic packing to the Los Angeles wasn’t the worst ...

The Longhorns have talent, chemistry, and an endearing coach in Vic Schaefer. March Madness triumph would make their success even sweeter.

The center of the college basketball universe has shifted from Iowa City to Los Angeles. And JuJu Watkins has snatched the torch.

Each of the 15 most innovative companies in advertising and marketing built strong campaigns using cultural cachet.

The U.S.C. basketball star’s magnetism is generated by nowness, by the way she seems to embody an ever-refreshing present.

From buzzer-beaters to Cinderella runs to history-changing games, we count down the 68 best moments from the men's and women's tournaments ...