Artificial intelligence, social media and TV shows will play a role in how the next generation travels. This report has ...

A researcher tested top AI models and adults on phrases like ‘Let him cook’ and discovered neither group truly speaks the ...

Gen Alpha spent £3 million on food delivery services between 2023 and 2024, according to data from financial technology ...

Ma homie, that beard is cold and that mustache is hard, you look clean, nephew. You got that clean drip locked down, you got ...

AI programs might seem to know everything, but it looks like they might have met their match in Gen Alpha. “This research ...

In an increasingly connected yet complex world, a new phenomenon is shaping childhood: the "Generation Alpha latchkey kid." ...

The parent company behind skincare brand Cetaphil, Galderma’s marketing lead discusses new audiences, “smart science” and operating at the speed of culture.

Olivia Munn discusses living with a very specific condition known as trichotillomania Golden Knights acquire Mitch Marner ...

President Donald Trump has generated controversy on a number of policy fronts, from tariffs to immigration and beyond. Learn ...

The gap between children’s online lives and actual presence at home has widened so much that parents who try to take remedial ...

Adults and AI models fail to recognise messages with harmful intent expressed with Gen Alpha slang or memes, raising concerns about youngsters’ online safety ...