Amazon targets India's diverse streaming market with Prime Video for premium subscribers and MX Player for mobile users.

Amazon execs arrived at APOS to detail new content strategies, theatrical expansion plans, and a mobile-first push with the ...

In a country as diverse as India, Amazon is betting big on a two-pronged streaming strategy to cater to sharply different ...

Amazon operates two distinct streaming platforms in India, Prime Video for subscription-ready users and MX Player for ...

A panel discussion at APOS Bali 2025, created and curated by Media Partners Asia (MPA) - featuring Gaurav Gandhi, Vice ...

With rising competition and costs, the two ad-free platforms are now turning to a newer, more promising revenue stream ...

Gaurav Gandhi, Nikhil Madhok and Amogh Dusad showcased Amazon's strategy for India across Prime Video and the free Amazon MX ...

Prime Video has announced that following the successful launch of the first season of The Traitors, the reality show will be ...

Amazon Prime Day 2025 in India will kick off on July 12. In an announcement, Amazon said the 9th edition of Prime Day in India will be a three-day event, featuring big discounts and offers on products ...