U.S. advertising employment started the year with a small gain of 300 jobs in January; Omnicom’s U.S. employment fell by 11% ...
The AI Super Bowl, with multiple tech giants clamoring to advertise advanced chatbots, already had its first big fumble, ...
The overwhelming majority of brands are going for laughs, most of them with celebrity-packed spots full of silly visual effects. Aliens are a popular theme—Totino’s, Doritos and cookware brand HexClad ...
From Ad Age’s count, only four celebrities starring in this year’s Big Game ads are openly part of the LGBTQ+ community: ...
The podcast network’s founder and CEO writes about fostering a sense of belonging and connection through content.
Ad Age asked its Diversity Council which Big Game spots, past and present, stood out for diverse representation and inclusive storytelling.
Burger King denied terminating its social media contract with Dentsu, despite a post on the fast food chain’s Instagram ...
Danone’s digital-first Super Bowl approach helps brands like Oikos and STōK Cold Brew Coffee tap into health and viewing ...
After showing up with a national in-game commercial last year, e.l.f. is running a livestream throughout the Super Bowl and ...
Bradshaw and Norell’s ad “Abduction,” which features an extraterrestrial tug-of-war between an alien and a UFO fanatic over a ...
The idea is that everyday people can transform by using Bosch products—Banderas and “Macho Man” are the embodiment of those ...
Also: Paramount and Nielsen make nice, the latest on ad industry employment, macroeconomic news and data in a nutshell, and ...
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